every marketer who has a reasonably priced item, and who wants to
use a recorded message as a selling tool.
The major advantage of C.O.D. shipping is that the order
instructions are captured on your answering machine, and can be
processed and shipped immediately.
The major disadvantage to the C.O.D. method is that it is likely
that 40% to 55% of all orders shipped will come back to you
because the UPS driver or U.S. Postal Route Carrier (C.O.D.
orders can be shipped either by United Parcel Service or by U.S.
Mail) could not make delivery and get paid. that's not good,nike shox!
Proponents of C.O.D. shipping claim, even with the huge amount of
undeliverable, that this method is still their favorite. There
are three entrepreneurs, one in Utah, one in California, another
in Arizona, who each are making millions of dollars per year
selling books and reports,http://www.fakewatcheswholesale.com/, via the C.O.D method. it's nice to
keep it simple. you run your ads,nike shox torch 2, you use a hard sell recorded
telephone script. the callers leave their address, and you ship.
Marketers who hate C.O.D. shipping usually can't emotionally
handle all those undeliverable, unpaid for shipments. C.O.D.
shipping does work for some. if you can "psychologically" handle
the big return factor, it may make you the kind of money you have
always dreamed of making.
Her's an important marketing tip: If you do get involved in C.O.D
shipping, send a postcard to the responder one day before you
ship the order. Say something like this:
Thank you for your order for our amazing (fill in the book's
title or the name of the product here), your order is being
processed and will be shipped immediately. Please be sure to have
$_______ (total amount) available to pay the UPS driver when he
calls.
SPECIAL FREE BONUS
In addition to receiving the (fill in product name), we are also
including a very special free bonus with your order. We know
you'll love it!
Thanks again for ordering. We appreciate having you as a
customer.
Signed___________________________________________________________
Name and Address Of Your Company
This technique works just great! One marketer was able to reduce
returns by over 15%, by using this little ploy that added up to
tens of thousands of dollars in one year!
What should your free bonus be? Put on your thinking cap! you can
come up with some inexpensive "widget" or low-cost report, that
relates to what you're selling. If you're going to use the C.O.D.
method---You must do this!
Another option to the C.O.D. method is the two-step inquiry
method. Sure, it's much slower. First you capture the name and
address of the voice responder. Next you rush him or her (it's
wise to mail within 48 hours--or less!) your sales literature. no
huge ego-deflating returns, plus your printed sales literature
can make a much stronger, and longer presentation than a 2 or 3
minute electronic script.
WHY IT WORKS
Why does a simple answering machine work so well. We have
discovered that many people who are usually not "mail responsive"
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